Kiwis love the Gold Coast. In fact, over 1% of the New Zealand population live here permanently.
With a travel bubble between Queensland and New Zealand imminent, Destination Gold Coast needed a campaign to welcome back our Kiwi mates.
Rather than just inviting New Zealanders to pop over for a holiday, we decided to help our Kiwi Gold Coasters reconnect with their loved ones across the ditch with a personal invitation to come and join them once the travel bubble opens.